Royal Mail

The Add a Dimension campaign from Proximity included a website built to showcase the digital products available from Royal Mail to enhance campaigns.

The site was built using Papervision3D, and allows the user to explore case studies, video clips and get in touch directly with Royal Mail within a 3D environment. By combining the Direct Marketing distribution of 3D glasses with the online analglyphic video, as well the the custom lighting, shadows, and scripted camera flight paths we produced an immersive and engaging user experience.