HTC : Cha Cha – Push It!
We worked with Society46 and HTCGo to app
For the release of the HTC Cha Cha mobile phone, we worked with Society46 and Fearlessly Frank to create a Facebook application that created an video of your alternative life if you made the decision to pack in your job and get your Facebook friends to suggest what do to next. From a technical point of view, this actually involved making Facebook within Facebook – recreating all the UI elements and functionality of the wall, photo albums and groups. This then allowed us to create a environment that allowed complete control over camera positions, dynamic Facebook content and timing of events.
The end result is a personalised video of how your Facebook profile would develop in this alternative reality. The application won an FWA award in October 2011.